Group Project

Founded Group Project, a software company that makes data-driven tools to understand your team's abilities, and bring out their best work every day. Group Project's tools give employees a voice about what they can do, empower every manager to be a great manager, and help leaders make smart, data-driven decisions about their people.

Developing new data models that re-envision how businesses define projects, understand talent, and match people to work.

Consulting and Advising

I consult and advise on product vision, strategy, and development (sometimes building to launch), talent strategy and people operations, and internal operations (especially early- to growth-stage). Some examples:

  • Promise Venture Studio (Non-profit innovation catalyst org focused on early childhood development) : Built custom Crunchbase-style ecosystem index product from idea through launch. Product reaches 1000s of investors and 100s of startups.

  • HomeValet (Last-mile home delivery hardware + software startup): Conducted formative user and market research to create go-to-market plan and product development priorities.

  • Advised on innovation and people operations strategies for mature and early-stage companies in Colombia.

  • Advised on business strategy, product strategy, and service design advising for startups in technology, fashion, agencies and consultancies.

Lateral Labs

I was on the founding team at Lateral Labs, a global innovation agency dedicated to divergent thinking and rapid problem solving. We're a group of hybrid thinkers who believe that the future of work will come from connections across disciplines - from combining diverse perspectives to discover fresh ideas. The future of work is in the unknown - and will be invented by those who transcend barriers to find new ways of thinking.

The Great Task

I cofounded a nationwide dialogue-building project in the fall of 2016. We released a dialogue toolkit before Thanksgiving 2016, to help Americans have positive, productive dialogue about the recent election and the big questions facing the country.


I was the VP of Product and Operations at Buster, a transportation marketplace startup bringing the charter industry's complex data online for the first time. While there I helped bring that totally offline sector onto the web and make it smarter, modeling its data and improving upon the industry’s existing dynamics with algorithm design.

In early 2016 I designed and released the first fully-automated conversational itinerary builder in the transportation industry as part of a complete product overhaul. My concept-to-release product leadership product management, UX/UI research and planning, and design management. I also led marketing and operations, designed Buster's people operations strategy from the ground up, and once pretended to marry my coworker Ben for our marketing materials. My time at Buster informed my outlook on the future of transportation, which I presented at TEDx New Bedford in the fall of 2016.

Google News Lab

I was on the founding team of Google's News Lab, which collaborates with journalists and entrepreneurs to build the future of media. We united efforts from across Google's products and teams to support innovative journalism through Google's technology and resources. Our projects spanned from tools training to cutting-edge data journalism partnerships, and were founded in my team's earlier work on Google+ tools.


I led onboarding of the top 200 US media outlets onto the Google+ social platform from its early days. As the Google+ platform matured, I worked with top news outlets (The New York Times, Vogue, NPR, Mashable, et al.) to create innovative reporting projects with Google tools, including Google +, Hangouts, and others. I also created the first enterprise toolkit for Google+ publishing. Click on each image to see published project deliverables.